SEO & SEM
Organic and paid running on one budget. We optimise for Google and for the answer engines that now sit in front of it — ChatGPT Search, Perplexity, Gemini.
Why your business needs SEO and SEM together.
Averages across our clients at six months, compared with their starting point.
Be the one Google shows when people search.
We work on your site's technical side, content and authority, and measure it in customers, not rankings.
- 01Technical SEO
Speed, indexing and structure so Google crawls and understands your site without errors.
- 02Keywords and content
Pages built around what your customers actually search for, in every language.
- 03Authority
Links, mentions and reviews that make Google trust your brand.
- 04Measurement
Search Console and analytics tied to your sales, with a clear report every month.
Why local SEO matters.
When someone searches for a service nearby, Google shows the map first. If you are not there, someone else gets the call.
- Optimised Google profile
Categories, hours, photos, services and description worked for your area.
- More and better reviews
We ask your customers for reviews at the right moment and reply to every one.
- On the map
You show up in the top three results when people search near you.
- Consistent details everywhere
The same name, address and phone across directories, socials and your site.
- Measurable results
Profile views, calls, directions and clicks to your site, month by month.
How we get ChatGPT to cite you.
More and more customers ask an AI before they search on Google. AIs only recommend what they can read, understand and verify. We work on those five fronts.
- 01Access for AI crawlers
We open your site to GPTBot, ClaudeBot, PerplexityBot and Google-Extended, which many sites block without knowing.
- 02Your business as a clear entity
Markup for company, services, reviews and location, so the AI knows exactly who you are and what you do.
- 03Pages worth citing
Direct answers, concrete facts, dates and sources: the content AIs copy into their answers.
- 04Mentions beyond your site
Reviews, directories, press and forums, where AIs cross-check what you say about yourself.
- 05We track every citation
Each month we follow which questions name you in ChatGPT, Gemini, Perplexity and Copilot.
Ads that pay for themselves.
We bid on margin, not clicks. Every campaign is tied to your real sales, so we know which keyword brings money and which one only spends it.
Your ad on top when people search for exactly what you sell.
Your products and services across Google, YouTube, Maps and Discover.
Server-side tagging and offline sales import: Google learns from buyers, not from clickers.
Bids, negative keywords and ads reviewed every week, with a monthly report against revenue.
How we work with you, month by month.
Technical audit
Full crawl, log sample, index coverage and a prioritised fix list with effort estimates.
Entity and content map
What you should be the obvious answer for, and which pages need to exist to make that true.
Fix and publish
Our programmers implement technical points directly.
Paid layer
Ads cover the searches that will take organic months, and are retired as rankings arrive.
Monthly regression
Rankings, citations and spend efficiency re-measured.
What people ask us before starting.
How long does SEO take to work?
The first technical changes show within weeks. Solid growth in traffic and customers usually arrives between month three and six, depending on how competitive your sector is.
Is there a minimum contract?
No. We work month to month. If you don’t see results you can leave whenever you want, and everything we built stays with you.
SEO or Google Ads: where do I start?
If you need customers now, Google Ads. If you want a channel that doesn’t depend on paying for every click, SEO. Most businesses combine both: Ads brings sales while SEO grows.
How much should I invest in Google Ads?
It depends on your sector and area. After the audit we propose a realistic starting budget and adjust it with the cost per customer we see in the first weeks.
How do I know it’s working?
Every month you get a report with rankings, traffic, calls, forms and attributed sales, and you have access to the same dashboards we use.
Do you work with companies in other countries?
Yes. We are a remote team working with companies in any country, in five languages.
Find out what your competitor ranks for that you do not.
We run the audit on your domain and a rival, and send you both.
- Reply within 24 hours
- No commitment, no lock-in
- The website, data and code are yours